Right-sized for growth and reorganised for operational excellence
We operate in growing markets, where we hold strong positions with good local scale. We have a sustainable and predictable financial profile, and have compelling structural drivers in Vodafone Business, Africa and in our portfolio of investments.
Our markets
We serve over 360 million mobile and broadband customers, operating networks in 15 countries with investments in a further five and partners in over 40 more. We are a leading operator of submarine cables, and we are developing a new direct-to-mobile satellite communications service to connect areas without coverage. Vodafone runs one of the world’s largest IoT platforms, with 223 million IoT connections globally, and we provide financial services to around 94 million customers across seven African countries – managing more transactions than any other provider.
Germany
Germany
- Germany is our largest market, accounting for approximately 33% of Group service revenue.
- We play a crucial role in facilitating connectivity, enabling people and businesses to stay connected through mobile services and access to high-speed internet, while also offering tailored solutions for businesses to enhance their communications and operational efficiency.
United Kingdom
United Kingdom
- The UK market represents 22% of Group service revenue and remains a key growth market for Vodafone.
- Our aim is to create a digital society that includes everyone and helps protect the planet. We believe superfast connectivity and technology is the key to unlocking the UK’s potential.
- In June 2023, we announced an agreement to merge our UK business with Three UK to create a sustainable, and competitive third scaled network operator in the UK.
Other Europe and Turkey
Other Europe and Turkey
- Our Other Europe markets account for 23% of Group service revenue.
- We provide a range of market leading mobile and fixed-line connectivity services in all of our European markets, enabling customers to reliably call, text and access data on their mobile devices, or access broadband, TV and voice services at home.
Africa
Africa
- Our African markets account for 19% of Group service revenue
- We provide a range of mobile services and together with Vodacom’s VodaPay super-app and the M-PESA payment platform, we are the leading provider of financial services, as well as business and merchant services, in Africa.
Leadership
Vodafone at a glance